Apple released the list of 2023 App Store Awards winners but the Top 10 Most Downloaded Free App Store apps in 2023 were not included in it, we have listed the App Store apps here.
![10 Most Downloaded Free App Store apps in 2023](https://timesusa.org/wp-content/uploads/2023/12/Top-10-Most-Downloaded-Free-App-Store-apps-in-2023-1-1024x585.jpg)
Not long ago, Apple unveiled the 2023 App Store Awards winners, which included 14 apps and games that have been downloaded millions of times by users and have become one of their favorites. The App Store Award winners were selected from nearly 40 finalists based on the best user experience and design they deliver. However, there were some apps which were not included in Apple’s 2023 list, they are visible on everyone’s homescreen and are being downloaded and used millions of times for free. Also Read: Apple App Store Awards 2023: Check The List of Award Winning Apps and Games
Below we have provided a list of the apps that should have been on Apple’s list of the Top 10 Most Downloaded Free App Store apps in 2023.
10 Most Downloaded Free App Store apps in 2023
1. Temu: Shop Like a Billionaire
![Temu: Shop Like a Billionaire](https://timesusa.org/wp-content/uploads/2023/12/Temu-Shop-Like-a-Billionaire.jpg)
Temu has actually become the most downloaded free app on Apple’s App Store in 2023, surpassing even social media giants like TikTok and Instagram. This year, Teemu has provided huge discounts to users on everything from electronics and tech accessories to clothing and home accessories, making it beneficial for all users.
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It was launched in 2020, Teemu is owned by Chinese e-commerce giant Pinduoduo. According to the company MobiLoud, Temu has more than 100 million active users in America who are currently using this app.
2. CapCut – Video Editor
![CapCut - Video Editor](https://timesusa.org/wp-content/uploads/2023/12/unnamed.jpg)
We all know that CapCut has come into existence because of Tiktok, more and more people in America use CapCut – Video Editor App to edit Tiktok Video which is free. CapCut is owned by TikTok’s parent company ByteDance, which can directly link user-made videos to TikTok.
If we talk about CapCut, it is the champion in the list of Most Downloaded Free App Store apps. This app provides many new tools and effects to the user for free, which we appreciate.
3. Max: Stream HBO, TV, & Movies
![Max: Stream HBO, TV, & Movies](https://timesusa.org/wp-content/uploads/2023/12/Max-Stream-HBO-TV-Movies.jpg)
Max, also formerly known as HBO Max, has joined the Top 10 list of most downloaded free App Store apps in 2023. Warner Bros. and Discovery teamed up to create Max in May. Max which we can also call Content Powerhouse in which; The slate includes iconic shows like HBO’s Game of Thrones, The Sopranos, and Succession, and the Warner Bros. Film & TV library also includes DC Comics titles, Harry Potter and Friends.
Max has also recently signed an agreement with the popular film studio A24 to bring award-winning films to the streaming platform, after which we can get to see many new types of content.
4. Threads, an Instagram app
![Threads, an Instagram app](https://timesusa.org/wp-content/uploads/2023/12/Threads-an-Instagram-app.jpg)
Threads is a new app which is the brainchild of Meta, mainly this app is designed to counter Elon Musk’s X app. Ever since Elon Musk took over Twitter, users have complained several times about the increasing harmful content, which is why threads against X were started taking advantage of this issue.
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This is the fastest growing app in the history of Instagram. It had been about 10 days since Threads was launched, and within that time it had achieved 150 million users globally. It has not yet reached the stratospheric heights of Temu or Capcut, yet it has broken records by driving its own users to other new apps. Threads releases its updates and from time to time it is bringing new features to re-engage the loyal users.
5. TikTok
![TikTok](https://timesusa.org/wp-content/uploads/2023/12/TikTok.jpg)
Powerful TikTok! Which resides in everyone’s heart. It is a short form video app that ranks in the list of top 10 most downloaded free App Store apps in 2023. Despite facing stiff competition from newcomers like Teemu, the short-form video powerhouse has become the most downloaded app of 2023.
According to Wallaroo Media, TikTok has been downloaded more than 220 million times in the US and people from all walks of life use it and enjoy it every day. In this app, everything from dance craze to educational content is served and there are many people watching this content. The year 2023 has been a year of caution for TikTok, as many governments around the world are keeping a close watch on it, citing potential national security concerns. The app has also been banned from government devices.
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Earlier this year, two bills were proposed in the US Congress that attempted to impose a nationwide TikTok ban, to which TikTok’s CEO testified in front of Congress, assuring the congressmen that the Chinese government does not run the TikTok app. nor access to them, they already have a program in place to secure US user data.
6. Instagram
![Instagram](https://timesusa.org/wp-content/uploads/2023/12/Instagram-1024x1024.png)
Instagram, the OG of visual storytelling, is still holding its own against new contenders like Teemu. Instagram which ranks among the top 10 most downloaded free App Store apps. TikTok’s growth hasn’t been as explosive, instead Instagram is maintaining a strong and strong following and has also overtaken apps like Threads to take records.
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Instagram has been associated with our friends and family and has been present on their homescreen for years. Instagram had a bad year last year as users lost interest, but in 2023 Instagram has introduced us to its powerful algorithm that tells you why you like things and not that. The most used feature on Instagram is Option Reels which has been influenced by TikTok and has been brought to its Instagram.
7. Google
![Google](https://timesusa.org/wp-content/uploads/2023/12/Google-1024x1024.png)
We are telling you right now from Google itself!! This year has been the biggest and best year for Google. “Google” is one of the most downloaded apps in 2023 because it comes pre-installed. Although Google apps themselves may not be directly listed on the top of the free apps chart, there are several Google apps that are playing a major role in the Top Apps list which will be mentioned later.
Google which is a search engine and this year Google has changed the search result after SGE update, AI has become embedded in the search capabilities of Google and by using a powerful large language model it brings the searched content to the user. Helps in searching. Some of the most popular apps of Google are: Google Search, Gmail, Google Maps, YouTube and Google Chrome. Google continues to own about 83% of the global search engine market, with Google Chrome becoming the most popular browser even if we talk about Safari being the default selection of apps.
8. YouTube: Watch, Listen, Stream
![YouTube: Watch, Listen, Stream](https://timesusa.org/wp-content/uploads/2023/12/YouTube.jpg)
YouTube is the ubiquitous video-sharing platform and has dominated the video-sharing apps market for years. Google has also introduced its fair share of AI-powered features to YouTube and a number of ways for creators to benefit from their content.
The most notable change to YouTube in 2023 was its ad blocker restrictions, as some people use ad blockers on YouTube to avoid seeing random ads while they stream or watch their favorite videos. Due to which YouTube gets harmed a lot. After monitoring this, YouTube has finally stopped users with ad blockers from watching the video.
YouTube now shares the same two options as other websites: disable the ad blocker or pay for YouTube Premium, which is ad-free and won’t require you to install an ad blocker.
9. WhatsApp Messenger
![WhatsApp Messenger](https://timesusa.org/wp-content/uploads/2023/12/WhatsApp-Messenger-1024x1024.jpg)
In 2023, Meta has changed the look of WhatsApp itself. From eight-person video calls and screen-sharing features to enhanced chat and user security, WhatsApp has enhanced its user experience. Along with this, WhatsApp Channels feature has also been released which allows WhatsApp Channel businesses, organizations and individuals to broadcast one-way messages to a large audience of followers.
Whatsapp is being used by people all over the world and it is true that its downloads will be more and it has also taken place in the list of top 10 most downloaded free App Store apps in 2023.
10. Gmail – Email by Google
![Gmail - Email by Google](https://timesusa.org/wp-content/uploads/2023/12/Gmail-1024x768.png)
Gmail, Google’s email giant, secures its spot among the top 10 Most Downloaded Free App Store apps in 2023. Gmail is one of the most popular web clients for email with approximately 37% of email addresses globally ending in gmail.com. With the help of Gmail, you can easily send email to anyone, Google is also giving it powerful AI which will make it even stronger for business people or letter writers.
Gmail in 2023 gets a complete overhaul, client-side encryption (CSE) can now be turned on by default for newly created Gmail messages and Google Calendar events. Administrators can now identify drive files hyperlinked in Gmail messages directly to Google Vault.
It has smacked AI features like RETVec (Resilient and Efficient Text Vectorizer), smart compose and smart reply enhancements, and search enhancements.